Virgil Abloh is about to have quite another year. Between his leadership roles at Off-White and Louis Vuitton menswear, the 38-year-old designer has been working on his first-ever jewelry line and suffice to say, it is in typical Abloh fashion- original, unconventional and certainly out-of-the-box. His Louis Vuitton spring/summer 2019 collection is currently flying off the shelves, selling out way better and faster than his last collection. The designer, however, has his sights set on his three-year-old dream-making jewelry out of paper clips.


To be launched under his own name, The Artistic Director of Louis Vuitton and Off-White made the big announcement on Instagram with shared pictures of his new project. The first post shows a box labeled as “Recycled Jumbo Paper Clips” by the brand “Virgil Abloh”. The second depicts the designer himself wearing a necklace fashioned from paper clips. “The idea is like high jewelry for all,” he said of the line, which will include a necklace, earrings, and more… “It’s a crash – it’s a paper clip, but it’s also pavé diamonds made in a very specific way.”

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The big reveal will take place as part of an exclusive Paris Fashion Week pop-up space coinciding with the OFF-WHITE Fall/Winter 2019 show. The store is a “Floral Shop” experience at the Hôtel Costes and will see the designer’s paper clip collection nestled among flower arrangements and OFF-WHITE pieces.

Even more interesting, Abloh opines in an interview with WWD that he will venture into florals in the near future. Hence, his “Floral Shop”  idea for the pending showcase. “When I’m old and done, I will be in some remote town somewhere owning a flower shop,” he said. “I have the concept already done. But that’s what I’m into most. It’s going to be super weird, super remote. I’ll be over it all and I’ll just be, like, putting creativity into bouquets. Who knows, it might be soon?”

Whether or not this new venture will be successful is hardly the question. Although, paper clips as an accessory is not exactly a new fashion idea; Abloh is a staunch throwback enthusiast.  This is simply another testament to Virgil Abloh, a true original. His contributions to the world of fashion will far outlive him for his very personal flair, his unwitting risks, and unabashed creativity.

The designer will be launching his eponymous jewelry line together with the latest handbag and sneaker designs from Off-White as well as bouquets of his favorite flowers for from tomorrow, January 17 to 29. The products will be available for pre-order and can be reserved early, so you could easily have your very own Virgil Abloh diamond paper clip necklace and reminisce on your younger days before anyone else! 


*Product pictures from the release will be added to the post.



Image by IKEA.

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