07 Apr BOOHOO AND ZENDAYA TEAM UP TO CREATE “THE ZENDAYA EDIT”
Boohoo has teamed up with the amazing young actress Zendaya Coleman to create a collection called The Zendaya Edit. This is a 50 piece collection curated by Zendaya with a size range of UK6 – 26. The collection features a wide selection of outfits, from dinner dresses to stripped jackets. It is also pretty affordable, starting at £8 and no item above £55.
Speaking to WWD, Zendaya said the collection is targeted at her fans who are chic, fashion-forward and love clothes, but like most people, want to be able to ball on a budget. Inspired by her own style, the edit gives a nod to the 90s and is aimed at helping her fans pick that are not just ‘trendy’ but also attainable.
The collection was photographed by Zoey Grossman and styled by Law Roach. To launch the collection, Zendaya threw a ’90s throwback party, complete with a surprise performance by Snoop Dogg, on March 21 in Los Angeles. The collection was released on the store on March 22, 2018.
All pieces from the collection are available here.