KAIA GERBER IS THE NEW FACE OF YSL BEAUTÉ

This 17year old Model is currently headlining beauty news – she just landed another big gig as YSL Beauty’s new Global Makeup Ambassador. She becomes the brand’s youngest face as she joins actress, Zoe Kravitz who is also a Global makeup Ambassador.

This is an added feather to the stunning model’s hat, being that she has graced covers of reputable Magazines such as Vogue Paris, Vogue Italia, Love and Pop – also, previously a face of Marc Jacobs Beauty.

Kaia’s modeling career has been in bloom since her debut runway season in Fall 2017, then followed a swing of other catwalk appearances- she has walked for big brands like Valentino, Isabel Marant, Chloe, Versace, Moschino, Prada, Fendi, Marc Jacobs and Calvin Klein, all of these confirms a bad-ass work portfolio x resumé.

 

 

                                                                                                   Kaia Gerber for YSL SS19 in Paris

“To be the new face of YSL Beauté is an opportunity to write a new story full of fun, colour and makeup,” Kaia states in an exclusive with WWD. “I love the DNA of a brand that is so subversive, while being so luxurious and cool.”

 

 

                                                                                                  Kaia wearing WINTER 18 by ANTHONY VACCARELLO for Love Magazine

Photographed by Angelo Pennetta

 

YSL Beauté’s international general manager, Stephan Bezy   explains why the adolescent beauty is the perfect addition to the brand’s line-up. “Kaia is a blossoming talent with a unique sense of style and a stunning beauty. The perfect embodiment of her generation’s desire for authenticity and edginess, as a muse and ambassador she will convey those values, which entirely resonate with what YSL Beauté stands for.”

Gerber’s first campaign imagery for the luxury brand will go public in January 2019, representing the Rogue Volupté Shine lipstick to be shot by David Sims. Subsequently she will campaign for other products like the Mascara Volume Effect Faux Cils and Touche Éclat concealer and highlighter.

 

 

Kaia Gerber for YSL SS19 at Paris Fashion Week.

 

 

IMAGES CULLED FROM INSTAGRAM

 

Abiodun Odusola
abiodunodusola@ymail.com
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